The Beauty Hub (TBH) is a fictional company created by students at Utrecht University for the course on Adaptive Interactive Systems. The Beauty Hub wants to create a platform that provides customers with booking information and allows them to search and discover new salons. Salons will use The Beauty Hub application to help manage their business, allowing salons to view bookings within the application and accept new business. Most importantly, The Beauty Hub wants to create a community where salon customers help each other by leaving salon reviews, increasing trust in salons.

Multiple requirement meetings derived a preliminary design and list of requirements, resulting in 53 user stories and 9 quality requirements. I leveraged the MoSCoW requirements prioritization method to develop and design the MVP using Mendix Studio Pro, an enterprise low-code development suite.

Through this experience, I leveraged my previous client-oriented skillset to uncover pain points and opportunities and provide the fictional company, The Beauty Hub, with a platform that met their business needs and design choices. Understanding and implementing the MoSCoW prioritization strategy is critical to the success of the platform's design and, most importantly, creating user personas to understand the platform's users.